Articles and Podcasts

Web Performance Made Easy

Tech with Peter Mbuanugo - October 17, 2024

Peter Mbanugo sits down with Rob Villeneuve, a leading expert in web performance, to explore the world of web performance and site speed optimization. In this episode, we'll break down complex concepts into easy-to-understand terms, helping you optimize your website's speed and performance.

Key topics:

• Understanding web performance and why you should care
• common misconceptions
• what you can do today to give your website a 20% boost in performance
• caching strategies for maximum efficiency
• Best practices for improving website load times
• Real-world examples and case studies

Whether you're a seasoned web developer, just starting out, or a non-technical person who wants to understand how things work, this podcast will provide valuable insights to help you create faster and more responsive websites.

How your site’s health impacts marketing

Funnel Reboot with GLENN SCHMELZLE - April 24, 2024

Those of us in the digital economy think a lot about growing our business, but we don’t think as much about the tech that enables customers to interact with our business. When our sites don’t run smoothly or aren’t available, our customers suffer and it stops working as our sales and marketing engine. Terms for these episodes: the site crashed or it croaked, give us a perception that sites are either alive and well or completely dead, when its health really resembles our own human health. Meaning, a website can give off warning signs that can be diagnosed and treated before anything really bad happens. It doesn’t take invasive tools to catch these; monitoring services that run without any special site access can detect issues. These tools that take a site’s pulse are also good to gauge the site’s fitness – its ability to handle business growth.

Let’s dive in.